Photography of a video for social media for real estate marketing

The real estate market in New York City is very competitive, so you need to stand out. When homes sell quickly and buyers have high hopes, real estate agents and sellers need all the help they can get. 73% of homes would rather have a video than a picture, so real estate agents will need to use them in 2025. With the right movie, buyers might be interested in both high-end penthouses with stunning views and cozy apartments in busy places.

Video’s influence on real estate marketing is demonstrated by statistics. Drone footage added to real estate listings makes them sell 68% faster and gets 403% more inquiries. In New York City, drone videography works well because the views from above show how different the city’s scenery is. Buyers are expecting more and more immersive digital experiences—58% want to watch a home video online first. Videos save time and help homes sell faster in New York City by letting potential buyers see the house from anywhere.

In NYC’s competitive real estate market, where houses often get many bids, a professional film can make all the difference. It highlights the best things about the house and builds trust among buyers.

General Pricing Range

In New York City’s dynamic real estate market, professional videography is a key tool for showcasing properties, with costs typically ranging from $150 to $900. This range reflects NYC’s premium market and varies based on service type, property size, and production complexity. Whether you’re marketing a cozy Brooklyn apartment or a sprawling Upper East Side penthouse, understanding these rates helps you budget effectively for impactful video content.

Specific Rates for Different Services

Real estate videography services in NYC cater to diverse needs, each with distinct pricing:

Service TypeCost  RangeDescription
Video Walkthrough$250–$6001–3-minute interior/exterior tour.
Drone Footage$200–$800Aerial shots, standalone or with photos.
3D Virtual Tour$100–$360Interactive online property exploration.
Voiceover$50–$150/minProfessional narration.
Special Effects$50–$300+Cinematic enhancements.

Add-ons can enhance your video’s impact:

  • Voiceover: $50–$150 per minute for professional narration.
  • Special Effects: $50–$300+ for cinematic transitions or animations.
  • Scriptwriting: $100–$300 for a compelling narrative.
  • Extended Video Length: $100–$400 per additional minute.
  • Dedicated Property Website: $30–$200 for a custom platform to host your video.

Why These Rates Matter?

In NYC’s competitive market, where median home prices reached $767,000 in 2025, high-quality videography can set your listing apart. Videos drive 403% more inquiries and help properties sell 31% faster. By investing in the right services, you can maximize your property’s appeal and ROI.
For professional real estate videography tailored to NYC’s unique market, explore, offering comprehensive solutions to elevate your listings.

Factors Influencing Home Videography Pricing

  1. Property Size: Larger homes (e.g., 5,000+ sq ft) require more time and resources, often costing $600–$1,000+.
  2. Complexity: Custom videos, multi-location shoots, or unique requests increase prices due to added production effort.
  3. Location: NYC’s urban challenges, such as securing drone permits or navigating busy areas, can elevate costs.
  4. Experience: Seasoned videographers with strong portfolios charge more, reflecting their expertise and reliability.
    These factors highlight the importance of aligning your videography choice with your property’s needs and marketing goals. For example, a luxury Manhattan condo may benefit from drone footage, while a smaller apartment might only need a walkthrough.

Why Is Real Estate Videography Important?

4 Key Benefits of Professional Videography

In NYC’s hyper-competitive market, real estate videography isn’t optional—it’s essential. Here’s why:

  1. Get a lot more attention and inquiries

    Listings with videos get 403% more leads, since all buyers begin their search online. Platforms like Zillow rely heavily on high-quality videos that act as virtual tours that help people make choices and visit properties faster, which is very important in a city where time is money.

  2. Make value seem higher

    Show off what’s special about New York City by using drone shots of skyline views, brownstone rooftops, or high-end condo features. Videos appeal to our emotions by showing off lifestyles and the charm of neighborhoods, which is why they cost more. People will pay more for homes that feel high-end.

  3. Be better than your rivals

    Thirdly, only 38% of managers use video. Make yourself stand out in a crowded market by using dynamic material that gets people’s attention. Using memorable videos to promote listings keeps them active, which is important for quickly finishing deals.

  4. Sell more quickly and for more

    PhotoUp video listings sell 31% faster and Zillow video listings sell 14% faster. Video ads helped Century 21 increase sales by 20%. Rapidity and high-quality showing bring in the most money in New York City’s fast-paced market.

Ready to Take Over?

Listing PhotoShoot can help you get custom home videography service in New York City. Drone footage, virtual tours, and stories about neighborhoods help homes sell faster and better.

Best Tips by Professionals for Home Videography!

  • Hire Expert NYC Videographers:
    Choose pros with portfolios showcasing skyline views or brownstones. Local expertise ensures understanding of Central Park vistas or neighborhood energy. Prioritize tech-savvy teams using drones, AI editing, and 3D tours for standout quality.
  • Match Packages to Property Needs:
    Luxury Listings: Invest in drone footage (800–2,000+) and 3D tours to sell 31% faster.
    Compact Units: Basic walkthroughs (200–500) with virtual staging for budget-friendly appeal.
    Add-Ons: AR features or neighborhood storytelling to engage remote buyers.
  • Dominate Digital Channels
    Post videos on Instagram, TikTok, and YouTube—78% of agents say video is key.
    Embed on Zillow/Realtor.com and email targeted buyer lists.
    Host live-streamed open houses for real-time global engagement.
  • Why NYC Demands Video
    With median prices hitting $767k (PropertyShark), listings need videos to drive 403% more inquiries and sell 68% faster with drones. Story-driven content resonates in this tech-driven market.
  • Take Action Now
    Vet videographers with NYC experience.
    Align packages with property goals.
    Track metrics (views, shares) to refine strategies.

Must Read to Get More About Real Estate

FAQs

How Much to Charge for Real Estate Photography?

Real estate photography pricing varies based on property size and package type. For standard properties (1,500–3,500 sq ft), prices typically range from $150 to $300. Luxury packages, which may include additional services like drone footage or virtual staging, can cost between $300 and $600 .​

What is Real Estate Walkthrough Video Cost?

The cost of a real estate walkthrough video generally falls between $250 and $600, depending on factors such as video length, quality, and additional features like voiceovers or music overlays .​

What Are Real Estate Videography Packages?

Real estate videography packages often include a combination of services such as:​

  • Video walkthroughs.
  • Aerial drone footage.
  • Community highlight videos​.

These packages can range from $500 to $800, offering a comprehensive marketing solution for property listings .​
What Is the Cost of Virtual Walkthrough Real Estate?

Virtual walkthroughs, including 3D tours, typically cost between $150 and $500, depending on the property’s size and the complexity of the tour .​
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What Is the Real Estate Videography Pricing?

Real estate videography pricing varies based on factors such as property size, video quality, and additional services. Standard video walkthroughs are priced between $250 and $600, while comprehensive packages that include photography and virtual tours can range from $300 to $900 .​

Note: Prices are approximate and can vary based on location and service provider.